Integra Communications Ltd

Integra Communications Limited is the public relations and media communications company which specialises in the enterprise sector. Based in the Midlands, Integra is renowned for its understanding of the small and medium firm sector, handling government policy media communications as well as the public relations for several growing businesses and business support bodies.

Clients look to Integra for advice on the contribution public relations can make to overall business objectives and rely on their ability to develop a PR strategy which delivers significant returns. Journalists have come to value Integra's willingness to help source commentary, statistics and interviewees when deadlines are pressing. It was a journalist who referred to Integra as 'the enterprise PR specialists' back in 2001. Regular coverage in the national daily, weekly and regional media is combined by successful article placement and writing for publications as diverse as 'Better Business magazine' and the 'The Biochemist'.

Integra has worked with leading national business support organisations such as Prowess, WiRE (Women in Rural Enterprise) the National Federation of Enterprise Agencies and the Institute of Business Consulting . Sector specialist clients include BioCity Nottingham, the leading biosciences incubator at the heart of Nottingham Science City, the University of Nottingham Business School and the Open University Small Enterprise Research Team. Integra also represents former TV Dragon's Den panelist Rachel Elnaugh and several emerging companies.

Louise Third MCIPR MIBC FRSA - British Library workshop leader

Founding Director of Integra Communications Limited, Louise Third, is a highly experienced and versatile entrepreneur whose interest in small firms and enterprise has taken her though a career as a business adviser, consultant, policy adviser, and owner manager. On leaving Durham University Business School in 1984, Louise helped to found one of the earliest enterprise agencies, Project North East, an experience which inspired her to do more to promote enterprise where she could.

Twenty years on, she has established a national reputation for her knowledge of and contacts in the small business sector, which is why so many journalists and writers know her. Louise's mission is to celebrate the successes of the Great British Smaller Business through extensive media coverage and she does this by speaking to gatherings of smaller firm owners whenever she can. Her work with the British Library will enable even more business owners to understand how the media works and to tackle their own PR if necessary.

Her popular workshop, 'Have You Got News for Us?' will run at the British Library from March 2008 and looks at news creation, management and communication. Louise and guest presenter Maisha Frost, enterprise columnist at the Daily Express, will work together to provide the audience with a practical, lively and highly participative training session. Each delegate receives a FREE copy of Louise's e-book 'PR on a Beermat' as well as advice on how to access relevant information from the British Library's Business and IP Centre.

Louise is a member of the Chartered Institute of Public Relations, a Fellow of the Royal Society of Arts and a Member of the Institute of Business Consulting.

www.integracommunications.co.uk

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